Lets you hear from consumers in the moment of choice! M.O.R.E.™ marries…
Agile mobile research
Video logs that capture the moment of use
Geotracking that captures the location and environment
With powerful video software to produce impactful highlight reels
M.O.R.E.™ works by…
Start with a few key questions including one that requires a video answer
Ping consumers at the grocery store, gas station, restaurants, etc.
Recording them speaking about what is important to them in that moment. (We have extensive experience in developing the right questions to get the most valuable responses.)
We can even get them to specifically react to your product’s packaging, menu, or other stimuli