Our purpose is to enable you to “See the world through the eyes of your consumer”
How is that different from other research firms?
Not only are we richly experienced in traditional methods, but we have consistently been among the first to try each new qualitative method – in fact, we have developed some of these methods!
Extensive client list of Fortune 500 firms in several product and service categories
We are experts in identifying the perfect method for your particular situation
Years of successful results (including two Ogilvy Awards)
Professional experience in both client and ad agency environments
We have partnered with some of the world’s most innovative clients and researchers to develop strategic implications and direction
Frequent conference speakers and regularly called on to train others in new technology qualitative methods
A passion for understanding how others think and feel!