Our purpose is to enable you to
“See the world through the eyes of your consumer”
How is that different from other research firms?
- Not only are we richly experienced in traditional methods, but we have consistently been among the first to try each new qualitative method – in fact, we have developed some of these methods!
- Extensive client list of Fortune 500 firms in several product and service categories
- We are experts in identifying the perfect method for your particular situation
- Years of successful results (including two Ogilvy Awards)
- Professional experience in both client and ad agency environments
- We have partnered with some of the world’s most innovative clients and researchers to develop strategic implications and direction
- Frequent conference speakers and regularly called on to train others in new technology qualitative methods
- A passion for understanding how others think and feel!